Archive for the ‘Quotes’ Category

Quote of the Day

Saturday, March 7th, 2009

“Rules are good. Break them.” -Tibor Kalman

Quote of the Day

Friday, March 6th, 2009

“While virtues like being innovative, responsive, and customer-focused are admirable, in order for a company to stand out in today’s cluttered market it must define itself by what makes it unique, not what makes it admirable.” -Marty Neumeier

Quote of the Day

Wednesday, March 4th, 2009

“What people want today are trustworthy brands and two way conversations. What they don’t want is more intrusiveness, more empty claims, more clutter. Customers today don’t like to be sold. They like to buy, and they tend to buy in tribes.” – “ZAG” by Marty Neumeir

Quote of the Day

Tuesday, March 3rd, 2009

“If one does not know to which port one is sailing, no wind is favorable. Lucius Annaeus Seneca

Quote of the Day

Monday, March 2nd, 2009

“Trust is the currency of effective advertising, but it’s highly fragile,” – Pete Blackshaw

Quote of the Day

Saturday, February 28th, 2009

“I can’t understand why people are frightened of new ideas. I’m frightened of the old ones.” -John Cage

Quote of the Day:

Friday, February 27th, 2009

“Tell me,” said my mother. “How do you see your future?”
“I said, “I don’t know. I feel like I could be a leader of something—I’m just not sure what.”
She thought. “Well, that’s not so hard. Just find a parade and get in front of it.”

– Marty Neumeier: ZAG, The #1 Strategy of High-Performance Brands (AIGA, New Riders 2007) 26-27

Quote of the Day

Thursday, February 26th, 2009

“Differentiation, the art of standing out from the copetition, is not front-page news. What is front page news, in a world of extreme clutter, is that you need more than differentiation. You need radical differentiation. The new rule: When everybody zigs, zag.” – Marty Neumeier: ZAG, The #1 Strategy of High-Performance Brands (AIGA, New Riders 2007) 26-27

Quote of the Day

Wednesday, February 25th, 2009

“People don’t talk about planes flying. They talk about them crashing.” – Tibor Kalman

Quote of the Day

Wednesday, February 25th, 2009

“Your children will smash your understanding, knowledge and reality. You will be better off. Then they will leave. You’ll miss them forever.” -Tibor Kalman