Must Read: Twitter Search – The New Kid on the Block

If you use Google exclusively for all your Internet searches, you must take a look at a new phenomenon that is the fastest growing search among teens and tech savvy adults. Whether or not you understand how twitter works, the fact is that millions of people are sending sms-type messages to groups of friends about their seemingly unimportant events throughout the day. Everything from letting their “friends” know that “I just boarded the  Q train at times square to brooklyn,” to “I’m eating cabbage soup at Mike’s Diner”  or “Delta Air Lines 1212 from lax to atl is delayed.” These seemingly useless conversations (or “tweets”) between thousands of groups of friends are all saved by Twitter and avilable through search to the genral public.

What does this mean to you? While you may not be intersted in cabbage soup, what if you wanted to know the weather in Chicago right now? While the weather service will give you tempatures and general conditons, there is a way to see exactly what people in Chicago are saying about the weather this moment (see screenshot below). To take this a step further, when a new flash happens anywhere in the world, a twitter search is the quickest way to get first-hand reports from people on the scene as it happens. When a plane landed in the Hudson river, twitter had it first. The same goes for the Mumbai attack and every recent newsworthy event. Many businesses are even monitoring Twitter to see what customers are saying about their products as well as contributing their own buzz about promotions they are running and more.

I encourage you to bookmark http://search.twitter.com to try it for yourself. While Google is great for many daily searches, Twitter is the best way to get a pulse right now on things that are importnant to you.

(Click here for a quick video overview of twitter)

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